Client site · Commercial cleaning

Frama Gebäudedienstleistung

A trades site that asks instead of only informing. Eight services at a glance, the call button never more than a glance away, and a promise most competitors will not make: no price rise for 24 months.

Built for: Frama Gebäudedienstleistung in Munich — stairwells, offices, practices and building sites, for private clients and as a subcontractor.

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Asking without having to think about it

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A cleaning enquiry rarely fails on interest — it fails on the form. Here four short steps walk through the question: what, where, how often, how to reach you. Anyone who would rather talk has the call button in the header, the opening and the close.

1Service 2Property 3Frequency 4Contact

What needs cleaning

Ten tiles with icons instead of a list — from stairwells to windows and awnings to working as a subcontractor. Several at once is fine. Anyone who clicks a service further up the page lands here with that service already ticked.

Under the hoodWithout a choice you cannot go on, and the page says exactly that: “Bitte wählen Sie mindestens eine Leistung.” (Please choose at least one service.)

Where, and how big

The kind of property in one click, the rough size — down to “Weiß ich nicht” (don’t know) — and the postcode. Frama can size up the job before the first call.

Under the hoodThe field only takes digits, five at most, and checks whether the postcode can exist in Germany at all. 05123 has five digits and still does not get through: no German postcode starts with 05. The message gives the right format with an example.

How often

One-off, several times a week up to monthly, or “Noch offen” (not decided yet). Plus a preferred start date and room for details like floors or access — both optional.

Under the hoodWithout a frequency you cannot go on. The start date has to be from today and at most two years ahead; anything else gets exactly that rule as a message.

Who, and how to reach them

Name, phone, email if wanted, and the preferred route: call or email. Below that the whole enquiry is repeated, every line with “Ändern” (change). Once sent it lands straight in Frama’s inbox; with an email address, “reply” goes right back to the customer.

Under the hoodNames only in letters, the phone number with an area code and no runs like 0000000. Choosing email means a valid address is required. Every message names the field that is wrong — and an invisible trap keeps spam bots out.

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